Bottom line
Operating income
Controller notes
Reviewed by the Novacru controller and CPA before release.
Last 24 months. Click a month to open it.
Month-end balances, then prior-year seasonality under three growth cases.
What each unit costs to make and deliver, and what it leaves before marketing. Landed cost is product plus packaging.
Modeled from the company's actual cost mix over the last 12 months. On a live engagement each SKU is costed from its own bill of materials and production runs, so COGS moves with batch size.
Production labor is capitalized into inventory and reaches COGS as units sell. On a live engagement, headcount and pay detail come from payroll.
LTV = average order value × lifetime orders per customer × gross margin. Lifetime orders are estimated from the share of orders placed by repeat buyers. CAC counts paid advertising only. Order and customer counts in this sample are modeled.
Sales by state, last 12 months, against each state's economic-nexus test.
Dollar tests shown. Novacru confirms each state's current rule before you register.
Questions a board member might ask, answered from the figures on this page.